Customer Analytics

It’s 2023 and we have driverless cars driving around San Francisco, yet most people who run digital signage networks don't have in-store analytics and can’t tell you which content is most effective for their audiences. How can that be?  

If a tree falls in a forest, and no one is there, does it make a sound?  

If a video plays on a screen, and there’s no data on who saw it, does it have an impact?

Heineken partnered up with Raydiant's AI Analytics to gain clarity into how consumers were responding to the brand's marketing initiatives.

What is AI in Programmatic Advertising?

We’re delighted to announce that Sightcorp’s state-of-the-art, AI-powered software, DeepSight, is now integrated into the Raydiant technology stack.

The year is winding down, but sales sure aren’t. Optimize marketing, take advantage of self-service kiosks, and use AI to deliver personalized digital signage content.

Shopping behavior analysis refers to the process of gathering data on the actions of buyers in a retail environment, and then using that data to identify their buying preferences and patterns.

Collecting customer data empowers grocery retailers to make better business decisions.

To achieve fast service, restaurateurs are leveraging customer analytics technology to enhance their in-location experiences.